Task Management

When It Comes to Project Management Software Choose Wisely Three Project Management Tools that adapt to you and not the other way around. The world of software and apps is saturated with myriad organizational tools to help manage tasks and projects; but determining which one is the best fit for you and your business can [...]
12 Habits of Remarkably Successful Agents

12 Habits of Remarkably Successful Agents

We all want to achieve success. We have dreams of being star real estate agents and record-setting brokers. But we all know that dreaming doesn’t make that happen. So, what makes some agents more successful than others? We have compiled the following list of habits and characteristics that incredibly successful agents have in common.   [...]

Agent Growth: Building Trust

FORCE members have demonstrated boundless dedication to their clients and the industry by participating in continuing education and going above and beyond to serve their clients and their field. Unfortunately, many Americans may not view real estate agents as a trustworthy group, according to a survey by Choice Home Warranty, which reported 67.5 percent of [...]
Agent Poll: Are Dual Agents Acceptable?

Agent Poll: Are Dual Agents Acceptable?

The subject of dual agents has always been a sensitive one in both the agent and the buyer world. The concept of one agent doing both the selling agent and the buyer’s agent’s jobs and representing both sides honestly and with the best return in mind seems contradictory by definition. However, that brings up the [...]
Location-Based Marketing: The Next Big Thing for Agents?

Location-Based Marketing: The Next Big Thing for Agents?

We have all received the advertisements that seem to know when we drive by a particular restaurant or shopping center. It turns out, they do. Advertisers have found ways to track the location of active users, called location-based marketing, and use it to directly target prospective customers. Two of the most popular forms of location-based [...]