An SEO  Keyword Primer

An SEO Keyword Primer

How to Choose Keywords and Where to Put Them Search engine optimization (SEO) is an important part of online marketing, but it may seem overwhelmingly complex to some. Others may have developed a strategy years ago and now find their tried and true methods are...

How to Choose the Perfect Site

While most of today’s businesses have a standard website, it may not be receiving the desired amount of online traffic due to inefficient use of offered technology or CRM tools. Correct planning is crucial to finding platforms that offer the tools and programs...

FHA Announces Premium Reduction

The Federal Housing Administration (FHA) announced a reduction of .25 percent in mortgage insurance premiums beginning January 27, saving new home-buyers an average of $500 annually. The FHA’s purpose is to open the door to home-buying for potential borrowers...
Gifting Like a Pro

Gifting Like a Pro

The tradition of giving your buyers a gift after closing goes back decades, but today’s agents have differing opinions of the best gift ideas. Most agents can agree, however, that gift giving to buyers is an art, and should be approached delicately and sincerely....