How to Convert FSBO Listings

How to Convert FSBO Listings

The for-sale-by-owner (FSBO) sector of the market represents an untapped resource for some agents. For those bold enough to view them as opportunities rather than losses, FSBO homes can be a lucrative niche. Before cold-calling your first FSBO listing, it’s good to understand the motivations and outcomes for most sellers who opt for this route. [...]
Hiring a Real Estate Virtual Assistant

Hiring a Real Estate Virtual Assistant

For a real estate agent or broker, the list of daily tasks is seemingly endless and encompasses a wide range of skill sets. For many, their strengths and their passion lie in building relationships and working with buyers and sellers, rather than in scheduling showings, preparing paperwork, researching listings, responding to emails, and entering data [...]

The Mega Open House: What Is It and How to Throw Your Own

The digital age has called into question the relevance of what has long been a pillar of the home sales process: the open house. Today, research finds about 50 percent of homebuyers attend open houses. However, savvy and enterprising real estate agents are redefining the open house, reshaping it into a new tool with immense [...]

The Best Real Estate Transaction-Management Software

The fact that the homebuying process is becoming increasingly “paperless” and “digital” does not mean there are fewer documents or fewer pieces of information to manage. Instead, where there were once reams of paperwork and binders of forms, real estate agents must now manage multitudes of digital files, which are no less challenging to organize [...]